Digital skills in the workplace are in demand.
Businesses are increasingly hiring employees with great digital skills, and investing in their staff for ongoing learning and development.
Starting your digital career in an agency is one of the best starts you could have. You’ll learn from colleagues with a wide variety of experiences and skill sets, and you’ll get to jump in on different projects and tasks and expand your knowledge. The fast pace can be intimidating, but it’ll only help you to establish great work ethic, incredible time management skills and a drive to learn more.
So if you’re asking Google ‘how do I get a job in digital’ then use your time to get these six things right, you’ll be in the best position possible to get through the application and interview process with flying colours.
1. Personal Branding
It sounds like a buzzword, but your ‘personal brand’ is really important in the early stages of your career. Information on a prospective hire is available at the click of a button on LinkedIn, Facebook, Twitter or via your digital resume, blog or portfolio.
Make sure your online presence says what you want it to say. Let your brilliant personality shine through, but keep it professional and authentic.
2. Show, don’t tell
Don’t just tell everyone how good you are; show us what you can do and how well you can do it.
If you’re a copywriter, start a blog. If you’re aiming to become a web developer, build a website that shows off your skills in different programming languages. Are you a budding Creative Director or UX designer? You’d better not be using a Microsoft Word template for your resume!
3. Get experience
We’ve all heard stories from frustrated job seekers about entry-level jobs looking for applicants with 2-5 years experience – we’ve all been there. While it seems unrealistic, there is some method to the madness.
Don’t think that asking for ‘2-3 years experience’ means you need to be an expert. When hiring entry-level positions, managers look for potential and drive as much as they look for formal skills and qualifications. Take every opportunity you can to get involved in internships and mentoring programs while you’re studying. These can lead to great learning outcomes and references to help you secure your first full-time gig.
If you’re struggling to get your foot in the door use the opportunity to ‘upskill’ and become irresistible to any prospective employer. Many media organisations offer free training and certification courses in digital marketing, Google Ads, and SEO analysis.
4. Showcase the right skills
Most people hiring entry level digital careers don’t expect you to have lots of experience, but there are some personality traits that are highly prized.
Be curious, adaptable, open to change and multi-faceted. It’s good to have a specialisation, but make sure you keep a wide knowledge of multiple disciplines outside of your direct area. This shows you’ll likely be a good fit in the ever-changing digital landscape.
Sometimes, it’s about who you know as much as what you know. Attend industry events and get to know new people in your field. Make some connections and follow them up. You never know when they might realise they need someone with your skills.
Don’t have one-sided conversations. Listen to what your new contact has to say and find out about what they do or how they work. It might inspire you to explore a new angle of your chosen field.
6. Stand out
Entry level openings are snapped up quickly. We can get up to 300 applications per advertised role!
Before hitting ‘send’ on that email, take a moment to think about how your application will stand out from the rest. Follow all instructions on the application form and triple-check your spelling and grammar – these are easy traps that will get your resume tossed into the ‘no’ pile immediately.